Privacy Policy
Last updated: June 2026
HÆLU respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information may be collected when you visit this website, purchase products, subscribe to updates, or contact HÆLU, and how that information is used.
Who We Are
This website is operated by HÆLU and features the creative work of Niamh O'Shea.
For privacy-related enquiries, please contact:
HÆLU
hello@haelu.org
Information We Collect
Most visitors can browse this website without providing personal information.
Personal information may be collected when you:
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contact HÆLU
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purchase physical or digital products
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subscribe to newsletters or updates
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join paid subscriptions
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complete website forms
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communicate regarding orders or enquiries
Depending on the service requested, information may include:
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name
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email address
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postal address
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telephone number (where provided)
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purchase history
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correspondence voluntarily provided
How Information Is Used
Your information is used only where necessary to provide the services you request.
This may include:
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responding to enquiries
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processing physical and digital product orders
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delivering artwork and digital downloads
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arranging shipping
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providing customer support
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communicating about purchases or subscriptions
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maintaining accounting and business records
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improving website performance and functionality
Personal information is never sold, rented, or shared with third parties for marketing purposes.
Lawful Basis for Processing
Where applicable under UK GDPR, personal information is processed on one or more of the following legal bases:
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fulfilling a contract with you
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complying with legal obligations
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your consent
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legitimate business interests, provided these do not override your rights
Artwork & Digital Product Orders
When you purchase artwork, digital fine art, Story & Sound downloads, or other products, information such as your name, email address, shipping address (where applicable), and purchase details may be collected to process and fulfil your order.
Digital downloads may be delivered automatically through the website following successful payment.
Payments
Payments are processed securely through Stripe, Wix Payments, or other authorised payment providers.
Payment information is handled directly by those providers in accordance with their own privacy policies.
HÆLU or Niamh O'Shea does not store or have access to your full payment card details.
Newsletter & Subscription Services
Newsletters and subscription services may be provided through platforms including Substack.
Subscriber information is collected and managed by those platforms in accordance with their own privacy policies.
You may unsubscribe at any time using the unsubscribe link included in emails.
Website Analytics
Anonymous website usage information may be collected through standard analytics tools.
This may include:
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pages visited
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browser type
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device information
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general geographic location
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website performance information
This information is used only to help improve the website and does not normally identify individual visitors.
Cookies
This website uses cookies and similar technologies to support website functionality, improve user experience, analyse website traffic, and maintain security.
You can manage cookie preferences through your browser settings or any cookie consent tools provided on the website.
Third-Party Services
This website may use or link to third-party services including:
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Wix
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Stripe
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Wix Payments
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Substack
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Insight Timer
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Spotify
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Apple Podcasts
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social media platforms
These services operate independently and maintain their own privacy policies.
HÆLU is not responsible for the privacy practices of external websites or services.
Data Retention
Personal information is retained only for as long as reasonably necessary to fulfil the purpose for which it was collected, including legal, accounting, and tax obligations.
When information is no longer required, it will be securely deleted or anonymised where appropriate.
Data Security
Reasonable measures are taken to protect personal information from unauthorised access, loss, misuse, disclosure, alteration, or destruction.
However, no method of electronic storage or transmission over the internet can be guaranteed to be completely secure.
Your Rights
Under UK data protection law, including UK GDPR, you may have the right to:
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request access to your personal information
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request correction of inaccurate information
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request deletion of personal information
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object to certain processing activities
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request restriction of processing
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request a copy of your personal information
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withdraw consent where processing relies on consent
Requests relating to personal information may be submitted to:
Changes to This Policy
This Privacy Policy may be updated from time to time.
Any updates will be published on this page with an updated revision date.
Jurisdiction
This website is operated from the United Kingdom and complies with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR).
© 2026 HÆLU. All rights reserved.